Honda Cars : 2011 Honda CR-Z: the car for today’s and yesterday’s tuners? | 2013 New Honda Car Reviews 0

Regarding the Honda CR-Z sports hybrid coupe, the Japanese manufacturer’s main target are today’s and yesterday’s tuners. How is that?

Well, according to John Mendel, executive vice president for automobile sales at American Honda Motor Co., the research shows that the “young people and guys my age, because it’s reminiscent of the CR-X, which was the ultimate tuner vehicle.” “We thought maybe the hybrid would turn the tuners off,” Mendel said. “Basically, they just say, ‘It’s 20 extra horsepower — what the hell.’ ” In order to reach younger buyers, the Japanese manufacturer is planning to use social media but sponsoring the concert tours of musical acts with a multigenerational appeal might work with both groups. For those who don’t know, the Honda CR-Z is powered by a 1.5-liter petrol engine delivering 102 hp and an electric motor capable to deliver 20 hp. This means that the car has a total output of 122 hp and 128 lb-ft. of torque at 1,000 to 1,500 rpm (123 lb-ft on CVT-equipped models). P.S. You may also want to check the Mugen CR-Z and the CR-Z ZF1 by C-West!

Source;
http://www.4wheelsnews.com/2011-honda-cr-z-the-car-for-todays-and-yesterdays-tuners/#more-8160